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Illuminating face drops, liquid blush and more are available in 2,800 locations.
June 11, 2024
By: Lianna Albrizio
Associate Editor
Pretty Smart, a cruelty-free new female-founded beauty brand, marks its official debut and launch exclusively at Walmart. Now available in 2,800 Walmart locations, Walmart.com and Pretty-SmartCosmetics.com, Pretty Smart offers a range of 27 products with over 145 shade variations for eyes, lips, cheeks and complexion inspired by luxury cosmetics at affordable price points, per the brand. Pretty Smart’s products are vegan, made with coconut alkanes, organic jojoba seed oil and carnaub...
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